We’ve recently come across an interesting piece of software for automating overlaid graphics on video. Automate-IT enables the creation of graphics templates using After Effects then allows the templates to be populated with different text and images. Essentially this keeps the look and feel in the hands of the creatives but enables others to populate the templates with relevant information in addition to reducing the on-screen errors and turn the around time. This would be perfect for removing the tedious repetitive work on versioning for trailers and promos but it also has other applications in areas such as sports or weather, when the templates can be linked to Excel spreadsheets or online xml data to complete pre-determined tables.
In addition to Adobe workflows, Automate-IT is also integrated with Avid Interplay and the software is available in both workstation and server versions. It’s a neat and timesaving solution to a production bottleneck and is currently in use by NBC and Eurosport amongst others.